When the Creative World of Corporate Graphic Design Winks … Innovations Born

November 16, 2009 by admin · Leave a Comment 

Akhila Choudhary asked: Brand identity and brand awareness have been two highly discussed and crucial segments while it comes to the success of any corporate house. If Nike is recognized by its swoosh the world over, Adidas does the same with its three stripes. In order to create a corporate theme, all business initiatives are [...]

How To Prepare An Effective Design Brief For Graphic Design Projects

May 9, 2009 by admin · Leave a Comment 

graphic design Melbourne asked: A thoroughly prepared client brief is half the success of a rebranding or design project. Attaining all the necessary and relevant information from the client and a comprehensive insight into the client’s brand provides you with a great foundation for the right brand identity and design solution.As a designer or brand [...]